Partnerships Hero

Partners In Excellence

Pro Club forges strong partnerships with breed clubs, professional organizations, and Purina-sponsored events in order to support the activities and interests of dog breeders, enthusiasts and owners. Learn more about our partnerships below.

The Purina Parent Club Partnership (PPCP) Program

The PPCP Program supports canine health research funded by the AKC Canine Health Foundation in partnership with national parent breed clubs and their members who participate in PPCP through Purina Pro Club. Monies raised through the program also can be used to support breed education and rescue efforts.

How It Works
How It Works

Participating Pro Club members earn Purina Points by submitting proofs of purchase from qualifying Purina pet foods. For every $100 of qualifying Purina Points earned by Pro Club members,* Purina donates $10 to the participating national parent club, in which half goes to the breed club and half to the club’s Donor Advised Fund at the AKC Canine Health Foundation.

*Your participation in PPCP will not reduce the points you earn in your personal Pro Club Rewards Program.

The Impact
The Impact

Since the PPCP Program began in 2002, more than $7 million has been raised for canine health research, education and rescue efforts. Additionally, national parent clubs have used their funding to support:

  • Educational outreach such as scholarships, library support and youth programs
  • Conservation education programs
  • Judges’ education seminars
  • Breed-specific and responsible dog ownership information
  • Rescue programs including funding for adoption events and health care for rescued dogs
How to Participate
How to Participate

You must be a Purina Pro Club Member to participate. Pro Club members must individually declare their participation in the program and identify the national parent breed club* that will receive their Purina Points. Simply contact us to get started! 

*Pro Club members can only earn funds for their national parent breed club if the national parent breed club is enrolled in the PPCP Program.

Trusted Partner Organizations
american-kennel-club-canine-health-foundation-logo
American Kennel Club Canine Health Foundation

Since its inception in 1995, the Canine Health Foundation has allocated more than $10 million to canine health research, helping to ensure a better future for dogs and their owners. With a shared commitment to helping dogs live long, healthy lives, Purina supports many American Kennel Club Canine Health Foundation programs.

American College of Veterinary Sports Medicine and Rehab logo
American College of Veterinary Sports Medicine and Rehabilitation

ACVSMR is made up board-certified veterinary specialists who work to advance the structural, physiological, medical and surgical needs of athletic dogs and to restore normal functioning to those that suffer injury or illness.

Professional Handlers Association
Professional Handlers Association

Professional Handlers Association is a trade organization dedicated to representing the interests of professional dog handlers, and furthering the sport of showing dogs throughout the United States.

Pheasants Forever
Pheasants Forever

For more than two decades, Purina has provided corporate support to Pheasants, the largest nonprofit organization in the country dedicated to upland habitat conservation.

Ruffed Grouse Society
Ruffed Grouse Society

Purina is proud to support the Ruffed Grouse Society, a national scientific conservation society.

Ducks Unlimited
Ducks Unlimited

Purina Pro Plan is the Official Performance Dog Food of Ducks Unlimited, the world’s leader in wetlands and waterfowl conservation. Through this partnership, we’re dedicated to supporting the future of sporting dogs and habitat conservation.

Purina Events
Purina Events

Pro Club connects you with Purina representatives, other breeders, experts and enthusiasts at Purina-sponsored events, the Purina® Pro Club® Champions Cup and other prestigious Purina awards events.

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