
What is Pro Club?
Pro Club is a community of breeders, experts, and competitors who share a passion for bringing out the best in pets. It’s also an online destination where professionals can access a rich variety of resources to help deepen their expertise.

Rewards Program
Eligible breeders and professionals can earn points for Purina purchases, get free puppy kits, and more.


Pro Resources
Explore in-depth articles and specialized publications that can help professionals like you elevate your game.

Pro Stories
Get a behind-the-scenes look at top professionals in breeding, conformation, and sporting and see why Pro Plan is their nutrition of choice.

Nutrition
Pro Plan offers optimal nutrition for breeding dogs and is the nutrition of choice for conformation and sporting champions.
Trusted Partner Organizations
Explore our partnerships with breed clubs, professional organizations, and Purina-sponsored events that are important to you.